About Us
Hit Your Targets!
I love small business; I’m passionate about it. So after more than 40 years, I want to share what I’ve learned. I want to help you hit your targets and reach your goals!
I love the challenge of making things work, I love the thrill that success brings as well as the profound lessons of failure and I love it that “the buck stops here.”
I love the satisfaction I get from helping other small businesses to hit their targets and reach their goals; it really inspires me, drives me, and makes me want to help you too.
My Story Starts in 2003
It was 2003. I was relatively new to online business, but was convinced it was the future.
Yes, I had plenty of small business experience, but running an online small business was new to me. I knew I needed a website and I wanted to use search engine optimisation (SEO) to promote it.
I also knew I was pretty good at using a computer – I just “got it.” So, I decided to enlist the help of a “business mentor” from a local government organisation to help fast-track my ideas.
When he arrived at my home office, the first thing he said was “why do you need 2 computer screens?”
He then proceeded to tell me, “Google and SEO were all hocus-pocus” and “I would do much better if I focused my efforts on Yellow Pages and local newspaper advertising.”
Wow!
I decided I didn’t need his help after all.
I went on to become a self-taught SEO specialist. I created effective, search engine optimised websites for many small businesses and my own successful blog.
My point here is simple: don’t believe every piece of advice you get. Do you own research and make your own informed choices. You know yourself, your goals, and your business better than anyone.
My Values
- Integrity
- Simplicity
- Passion
My Vision
“My vision is to help small businesses worldwide to thrive.”
My Mission
“My mission is to help small businesses achieve their goals by creating weekly newsletters and blog posts that simplify complex ideas and promote action taking.”
I’m Just a Normal Guy
Here are a few photos of me doing things when I’m not working.
Sorry, no mansions, yachts, or wads of cash!
I Love Learning
Apart from over 40 years experience in small business and 20 years online, I have several online qualifications too.
So, when I talk about things like online marketing for example,
I know what I’m talking about, rather than just thinking I do.
This means you can be confident you’re getting really good, solid information that’s tried and tested, not just some latest fad or theory.
Frequently Asked Questions
We get asked these questions all the time…